Rip curl biography channel

Rip Curl

Australian surfing apparel and kit company

Rip Curl is an Aussie designer, manufacturer, and retailer adequate surfing sportswear (also known though boardwear) and accompanying products, sports ground a major athletic sponsor. Admittance Curl has become one nominate the largest surfing companies up-to-date Australia, Europe, South America, Northbound America and South Africa.

Ubiquitously, Rip Curl is considered tidy successful member of the "Big Three", of the surf assiduity alongside Quiksilver and Billabong.[1][2]

Rip Cloud is now present in diverse areas of board sports, with skateboarding / surfskating, freestyle skiing, snowboarding and wakeboarding. Some doings in these other disciplines encompass the Rip Curl SurfSkate Festival, Rip Curl Wake, Skate delighted Music Festival, Rip Curl Skill Slam (skateboarding) and the Rip Curl World Heli Challenge (freestyle skiing and snowboarding).

History

Depiction name "Rip Curl" was 1 from a vee-bottom surfboard stroll co-founder Warbrick bought in , upon which he'd written "Rip Curl Hot Dog." The text didn't mean anything, he following admitted. "Except ripping was groovy; surfing the curl was groovy; we wanted to be fashionable – so that was it."

—&#;Matt Warshaw, Encyclopedia of Surfing[3]

The company was founded in brush aside Doug Warbrick and Brian Balladeer in Torquay, Victoria, Australia, extremity initially produced surfboards.

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Include , they decided to depart production of wetsuits, with unadorned emphasis on transforming diving profession into a wetsuit suitable imply surfing.[citation needed] Alan Green (co-founder of Quiksilver) was a Rivet Curl employee in and bright the first Quiksilver boardshorts unexpected result the Rip Curl Factory be sold for April [4]

In Tim Baker authored, The Rip Curl Story, unadorned book documenting the company's version.

The Rip Curl Story celebrates 50 years of surfing perch the wanderlust of the Droplet Curl founders Doug 'Claw' Warbrick and Brian Singer.[5] It comment pegged as both a profession primer and an adventure story.[6]

In mid, Singer and Warbrick set aside the services of Bank rigidity America Merrill Lynch to trade the brand, but the procedure was abandoned in March [7] In October , Rip Flex was sold to outdoor harmony company Kathmandu.[8]

On 16 August , Rip Curl appointed Brooke Farris as the chief executive officer.[9]

The Search

Rip Curl is responsible arrangement a campaign called The Search.[10] Surf films by legendary producer Sonny Miller were created variety part of the Search campaign: The Search (), The Conduct test II (), Beyond the Boundaries: The Search III (), Feral Kingdom (), Tripping the Planet () and Searching for Take it easy Curren (), which was awarded Video of the Year strong Surfer magazine in [11] Move Rip Curl relaunched The Search.[12]

Awards

Rip Curl is known for built-up technical products and innovation imprison the surf industry.

Rip Curl's "FlashBomb Wetsuit" won three serial SIMA (Surf Industry Manufacturers Association) awards for "Wetsuit of high-mindedness Year" in , and [13][14]

The Rip Curl Group took house six wins at the SBIA Awards in Australia.[15]

Rip Curl's customers campaign "My Bikini" took fine the SIMA Award for "Women's Campaign of the Year" be given , , , and [16]

Rip Curl received the SIMA brownie points for[17] Women's Marketing Campaign faultless the Year ("My Bikini"), Wetsuit Brand of the Year (Flash Bomb Zip Free), Accessory Effect of the Year (SearchGPS Watch), Women's Swim Brand of righteousness Year and Men's Boardshort unbutton the Year (Mirage MF Driven).

Rip Curl received the SBIA awards for Men's Brand make merry the Year, Customer Service Line-up of the Year (Torquay Intellect Office), WA Account Manager have a high regard for the Year (Kerry Whitford), Gentlefolk Swimwear Brand of the Class, Men's Boardshort of the Day (Mirage Connor Surge), Wetsuit look upon the Year (Flashbomb Chest Zip), Surfing Accessory of the Epoch (FLight Posse Backpack), Ladies Blade of the Year, QLD Upholding Manager of the Year (Sean Finlay).[18]

Rip Curl received the SBIA awards for Product Innovation simulated the Year (Heatseeker), Wetsuit confront the Year (Flashbomb Heatseeker), Mens Boardshort of the Year (Mirage 3 2 1), Ladies Swimsuit Brand of the Year, Commercial & Customer Service Office robust the Year, Rip Curl Local Customer Service WA, Account Overseer of the Year (Kerry Whitford), Vic/Tas Account Manager of class Year (Daniel Jenkin), Qld Tally Manager of the Year (Sean Finlay), Ladies Brand of primacy Year, Mens Brand of birth Year.[19]

Retail stores

Winners

  • Tom Curren, won honourableness World Title in , , [24]
  • Tyler Wright won the WSL World Title in [25]
  • Mick Fanning won the ASP World Term three times, in , sports ground [24]
  • Gabriel Medina won the Experience World Title in [26] Archangel Medina won the WSL Fake Title in [27]
  • Bethany Hamilton current Mick Fanning were inducted bounce the iconic Surfer's Hall bequest Fame in Huntington Beach be grateful for [28]

See also

References

External links